Does the use of the promote feature on TikTok make it evident to viewers that the video has been promoted?

Yes, the use of the promote feature on TikTok does not make it evident to viewers that the video has been promoted. TikTok does not display any visible indicators or labels on promoted videos, making it difficult for viewers to differentiate between promoted and regular content. However, there are ways to determine if a video has been promoted or sponsored:

1. Check for the word "sponsored" in the video description: Some creators may disclose sponsored content by including the word "sponsored" in the description. This is typically written in grey color.

2. Examine the creator's profile: Creators who have promoted a video may have additional information or indicators on their profile related to promotions or sponsored content.

3. Utilize the "Promote" feature: To ascertain if your own video has been promoted, you can use the "Promote" feature on TikTok. Navigate to your profile, access settings by tapping the three-line icon, select "creator tools," and choose "Promote" to review promotion details.

References:

1. How to check if TikTok posts are promoted or not? - BeProfit
2. Can you see if a video is being promoted｜TikTok Search
3. Can you tell if a TikTok is promoted? - Admiral Media